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HSYNet selling

Insider activity on HSY over the last 12 months.

Open-market buys
Open-market sells
$62.2M
Distinct insiders
2
Filings (12mo)
112
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Price & insider trades

Where insiders bought and sold against HSY's price — tap a bubble for the P&L since.

Insider buyInsider sellClose · 12mo · $177.51 now
Tap a bubble to see the insider's P&L since they traded.

Graded signals

AI-scored insider events on HSY — tap any signal for the full read.

BEARISH
HSY CFO sells $260K near 90-day low, continuing a pattern of sales
14d ago

CFO Steven Voskuil sold $260K worth of shares at $173.43, a price just 1.4% above the 90-day low, reducing his directly held stake by 2.7%. This is the CFO's seventh consecutive monthly sale, a routine pattern that lacks a bullish counter-signal from other insiders.

Where it could go — 2 similar HSY signals → avg -10.0% at 30d; bear case if stock breaks the recent low of $171.10.

Conviction 3/10LOW importance65% confidence
BEARISH
HSY CFO Voskuil sells $279K in first-ever trade, near stock's 90-day low
48d ago

CFO Steven Voskuil sold $279K in HSY stock, reducing his stake by 2.6% at a price just 4.2% above the 90-day low. This first-time sale near the lows is unusual but lacks corroboration from other insiders, making it more likely routine than a strong directional signal.

Where it could go — Analyst mean target not provided; bear case if stock breaks the recent low of $178.81.

Conviction 2/10LOW importance40% confidence

Recent insider trades

The open-market buys and sells filed on HSY.

Voskuil Steven E
SVP, Chief Financial Officer · 2026-06-18
$260K
sell